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Pet Care Operations

Run your pet care business like a modern company.

Mofu unifies inventory, POS, CRM, marketing, and accounting for pet salons, groomers, and pet care providers.

MarketJapan & Global
ModelSaaS subscription
StageOpen idea
A pet groomer working with a happy dog at a modern pet salon
Problem

Pet care businesses are fragmented.

Lost sales, low retention, and operational chaos caused by fragmented pet care tools.

What's broken today

  • Manual inventory
  • Disconnected POS
  • Weak CRM
  • Poor communication
  • Limited automation
  • Lost sales • Low retention • Operational chaos

What Mofu delivers

  • One unified platform for operations
  • Centralized business data
  • Automated workflows & communication
  • Real-time performance insights
  • 👉 More clients • Lower waste • Better efficiency
Solution

One unified platform for operations.

One unified platform for pet care operations.

More clients

Centralized data and automation attract more clients.

Lower waste

Inventory and analytics cut waste.

Better efficiency

Streamlined workflows improve operational efficiency.

Features

Run your pet care business like a modern company.

Everything a pet care business actually needs to operate and grow.

Inventory & purchasing

Track stock and purchasing in real time.

POS with cashless

POS with cashless and multi-payment support.

Pet & client CRM

Pet records and client preferences in one place.

Automated notifications

Email, SMS, and LINE notifications run automatically.

Marketing tools

Built-in marketing and outreach campaigns.

Accounting integrations

Sync with local and global accounting systems.

Analytics dashboard

Performance, retention, and revenue insights at a glance.

Business Model

Primary model - SaaS subscription.

Three tiers, two markets, optional add-ons.

Starter
For small pet salons getting started
Japan
¥3,000
per month
Global
$29
per month
Most popular
Growth
For growing pet care businesses
Japan
¥8,000
per month
Global
$79
per month
Pro
For multi-location pet care chains
Japan
¥12,000
per month
Global
$199
per month
Market Opportunity

High demand, low digitization.

Japan Market

¥2,500,000 – ¥4,000,000

Monthly recurring revenue · 200–300 stores · ¥3,000–¥12,000 / month

Estimated yearly revenue¥20,000,000

Global Market

$40,000

Monthly recurring revenue · 500 stores · $29–$199 / month

Estimated yearly revenue$480,000
Competitive Landscape

The current landscape - and where it falls short.

Pet care tools exist, but few unify operations end-to-end for small teams.

Existing competitors include

Japan
  • PetShopNote
  • トリマー顧客ペットカルテ + POS
  • GroomProPOS
Global
  • Gingr
  • Petionship
  • Reservio

Limitations of competitors

Fragmented tools
Weak automation
Limited analytics
Not pet‑care specific
Competitive Advantage

Built for pet care workflows - not retrofitted.

Where general POS tools stop, Mofu starts.

Pet-specific business OS

Designed specifically for pet care workflows.

Inventory directly tied to sales & services

Inventory connected directly to sales and services.

CRM built for retention & repeat clients

CRM designed for retention and repeat clients.

Automation-first (Email / SMS / LINE)

Email, SMS, and LINE automations run out of the box.

Localized for Japan + scalable globally

Localized for Japan with LINE-first workflows, scalable globally.

Simple, mobile-first UX

Mobile-first UX that staff and owners can use anywhere.

Go-To-Market Strategy

Phase 1 - Launch

  • Japan → urban pet salons, LINE-based growth
  • Global → groomers & independent businesses

Phase 2 - Growth

  • Case studies & referrals
  • Partnerships & tool integrations

Phase 3 - Scale

  • Multi-location chains
  • API ecosystem & platform expansion